Our Goal

Rumble and Roar is a fun, family-friendly fundraising event supporting the Remember Alex Project with Free The Children. It’s organized by Alex’s mother, Carole Ito, and her sister, Johnna Ross. Our goal for 2017 was to raise $15,000.

We are so excited to support a Sacred Circle program with a First Nations community. This youth leadership program educates and empowers indigenous youth. The program will connect with elders and consult with the community, and will involve a lot of follow up – it won’t be just a one off. We are excited about the possibilities of this initiative and hope it is something you will get behind. We need to meet our goal to make it happen! More details to come!

The power of small change was something Alex believed in, and it’s something that WE Charity and Me to We empower throughout the world. Rumble and Roar was started in order to support two projects the Remember Alex Project is involved with.

Our initial project was started to provide ongoing funding for an annual bursary to support a student (or two) to participate in a Me to We international trip. These students are exceptional, motivated and inspirational teens. Despite dealing with their own challenges in life, they are keen for an opportunity to open their eyes to the larger world and find how they fit into this wider view on life. They learn leadership skills which they bring back to their communities. Our bursary just gives them a little boost up and one step closer to their goal which they work so hard to attain. It’s a joy and an honour to contribute in a small way to their future.

In 2015, we supported an international project in Kenya and the new surgical wing of the Baraka Health Clinic in the Masai Mara. We raised $15,000, which was used to purchase an operating table as the clinic expanded into a full fledged hospital.

In 2016, we looked to stay closer to home and support our bursary project. We raised $10,000 and now our annual $1000 bursary is self sustaining.

One student we supported who was able to go to Kenya – shared a bit about her trip on her return:

“This trip has changed my perspective in life, I now appreciate what I have and I am so thankful to have education, clean water and everything else. However, on this trip, I have changed for the better, it has gained my confidence to be who I am.”

Another student had this to say on returning from Dominican Republic:

“My trip had such a huge positive impact on me. My Me to We experience it was the first time I owned my story instead of letting my story own me.

“Another way this trip was impactful was getting to see how other people live but how happy they can be even with how little they may have. They might not have the best life, but they make the best out of their lives. This has inspired me to go further in life and in making a difference both locally and globally. In the future I plan to make my life about making a difference through whatever I do with my life.”


Small change is meaningful change. Thanks for joining us to make it happen.

Carole & Johnna